12/10/09

What is Technology Meant To Do?



I'm bothered by the assumption that technology is meant to wow us. I understand it and I agree that to a great extent it is out there; and that's what people expect. However, it bothers me. Why should technology have to wow us? Why can't something simply be just as beautiful and elegant?

I don't think that technology should have to amaze people in fact I think that, that is a great fault in a lot of the tech or digital art that I see. People try and do too much with it. It's fun to play with, it's fun to do something spectacular that wow's people. However, the danger that I think a lot of people fall into is creating something that is too busy.

If you create a technology based art work that is too much it detracts from the work, from your meaning or whatever you were going for. If you go for simply wowing people, then it doesn't have any greater value then that.

Wow, art is fun. There is a lot of it out there because that's what people like. Things that pop, things that catch their attention; but does art like that hold their attention or have any real lasting value beyond the moment?

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